Creative BoomMar 16
If We Want A Fairer Creative Industry We Need To Redesign The Doorway
The article emphasizes the need for a more equitable creative industry by addressing the gap between education and practical experience. It advocates for redesigning entry pathways to ensure that talented individuals, particularly women, have access to opportunities that allow them to thrive, rather than relying solely on traditional networking or unpaid internships. This shift in focus can enhance brand strategy by fostering a diverse pool of creative talent that understands both the craft and the commercial implications of their work.