Score
Energie Graz's interactive 2025 annual report
Energie Graz has transformed its 2025 annual report into an interactive landing page, moving away from traditional PDF formats. This innovative approach integrates financial and sustainability information into a cohesive digital experience, enhancing accessibility and user engagement through features like animations and customizable viewing modes. Brand strategists can learn from this case how modern digital experiences can effectively communicate complex information while aligning with sustainability goals.
Mindsparkle: Visit website Visit website SOTD Studio TipTop DATE October 15, 2026 EDITOR Mindsparkle Mag Clear in Focus. Sustainable in Action. For its 2025 annual report, Austrian energy provider Energie Graz has left the traditional PDF behind. The report now lives as an interactive landing page that makes key information easy to explore, clearly structured and accessible at any time. It was designed and built by Graz-based Studio TipTop together with Studio Brighten.For the first time, the sustainability statement is fully integrated into the annual report.
Financial, corporate and sustainability information now sit together in one cohesive digital experience rather than in separate documents. The aim is a more modern and user-friendly approach to corporate reporting, one that makes complex content more engaging, transparent and accessible.The visual concept is built around the idea of focus, captured in the report's title, "Clear in Focus. Sustainable in Action." Sharpness and blur guide the reader's attention, so headline figures such as 206,000 customers or 3,149 kilometres of networks snap into view while the background softens.
Subtle animations, moving still lifes and portraits of the people behind the numbers keep the web design human as well as data-led.Visitors choose how they want to experience the report from the very first screen. A standard mode delivers the full experience with animation, video and interactive elements, while a conscious mode reduces brightness and motion for accessibility and a smaller ecological footprint, saving up to 10% CO2. The custom WordPress theme behind it runs on Blade, GSAP and Alpine.js, with type set in Cambon, Avenir and DIN Next. Highlights Unlock all insights with Plus Unlock everything with Mindsparkle Mag Plus.
Get exclusive access to Premium features: Behind the Scene Project Insights Early Concepts Working files Font & Color Details Key Learnings Submission form Bookmark & Collect Community access Support the Mag Mindsparkle Plus Yearly Insights €5/ month Save -25% billed yearly Mindsparkle Plus Quarterly Insights €7/ month billed quarterly Sign up to Plus
Energie Graz's shift to an interactive annual report represents a significant innovation in corporate reporting, particularly in integrating sustainability, making it highly relevant and impactful for brand strategists looking to enhance user engagement.
Weekly digest
Get the Signal digest
Every Monday morning — the top 3 brand trends, 10 high-signal articles, and one emerging signal to watch.
No spam. Unsubscribe anytime.