Score
52% das pessoas perdem o interesse quando notam que o conteúdo é “made in IA”.
The findings indicate that brands need to be cautious about using AI-generated content, as over half of consumers may disengage if they perceive the content as artificial. This suggests that brands should prioritize authenticity and human touch in their content strategy to maintain engagement and trust.
Medium - Marketing: Cerca de 52% das pessoas reduzem o engajamento ao suspeitar que um conteúdo foi gerado por IA, segundo levantamento da Bynder. Continue reading on Medium »
The article highlights significant consumer behavior trends regarding AI-generated content, which is crucial for brand strategies in a rapidly evolving digital landscape.
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