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40 years of Design Week – the true story of the launch, with Jeremy Myerson
The article reflects on the 40-year history of Design Week, highlighting its significance in the evolution of design and branding. For brand strategy, this underscores the importance of historical context and storytelling in building a brand's identity and legacy over time.
Design Week: When Jeremy Myerson sat down with me recently to talk about the founding of Design Week, he brought along a remarkably well-preserved piece of history: an original copy of Issue 1, dated 26th September 1986. The cover story was about two interior designers bidding for the 1988 Seoul Olympics.
The article provides a historical perspective on Design Week's influence on branding, which is significant for understanding the evolution of design, though the concepts discussed are not entirely new.
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