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POCAM’s Visible & Vocal survey signals DEI backslide
The findings from POCAM's Visible & Vocal survey highlight a concerning trend of backsliding in diversity, equity, and inclusion (DEI) within the advertising and marketing sectors in Canada. For brand strategy, this signals an urgent need for companies to reassess and strengthen their DEI initiatives to foster a more inclusive environment that reflects the diverse society they serve.
Strategy Online — CA: BIPOC professionals in Canada’s advertising and marketing industry are reporting rising levels of racism and declining structural support, according to …
The article addresses a significant issue in the brand and design industry regarding DEI, which is increasingly critical for brand reputation and strategy, making it highly relevant and impactful, though the topic of DEI itself is not entirely new.