Score
Elizabeth Goodspeed on why design writing needs designers writing
This article emphasizes the importance of designers actively engaging in writing about their own work to enhance understanding and communication within the design community. For brand strategy, this means that brands should encourage their designers to articulate their design processes and philosophies, fostering transparency and deeper connections with their audience.
Its Nice That: Without designers writing about their own work, design is easy to misunderstand. Writing helps designers work through what they think – and makes that thinking visible to others.
The article highlights a significant yet somewhat common idea in the design industry about the importance of designers communicating their work, making it impactful and relevant, but not particularly novel.