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How & How takes a smart, bright collage-based approach to overhauling Bristol Dockyards
The article discusses How & How's innovative collage-based design strategy in revitalizing the Bristol Dockyards, emphasizing the importance of creative visual identity in urban branding. This approach highlights how a thoughtful design can reshape perceptions and enhance the cultural narrative of a location, which is crucial for effective brand strategy.
BP&O: For those outside of Bristol, it’s all too easy to assume that the city is merely a place where Triphop and Dubstep were born; a Mecca for trustafarian types on a perennial ‘gap yahhh’ wearing those trousers that make people look as if they’ve had some sort of toilet issue; a place where the streets are paved with ketamine and The post How & How takes a smart, bright collage-based approach to overhauling Bristol Dockyards appeared first on BP&O - Branding, Packaging and Opinion .
The article presents a unique design strategy that has significant implications for urban branding, making it highly relevant and impactful for brand strategy professionals.