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CL2B - Closed Loop to Balance Brand Identity by Favor Design
The CL2B brand identity emphasizes the importance of visual elements like interlocking ellipses and clean typography to convey the principles of circular economy consulting. This approach highlights how thoughtful design can reinforce brand strategy by aligning visual identity with core values and mission.
Abduzeedo: The CL2B brand identity by Favor Design uses interlocking ellipses and clean typography to define circular economy consulting in Vietnam. To express circular systems, Favor Design established a strong...
The article discusses a unique approach to brand identity that aligns with contemporary values like sustainability, making it significant and relevant for brand strategy professionals, though the concepts of visual identity and design are not entirely new.