Score
Grammarly is now called Superhuman. The AI knows the difference.
The rebranding of Grammarly to Superhuman signifies a strategic shift in brand identity, emphasizing the company's focus on advanced AI capabilities and a more human-centric approach. This move highlights the importance of aligning brand names with the evolving mission and vision of the company, which can enhance customer perception and market positioning.
Medium: In July 2025, Grammarly acquired Superhuman. Three months later, the parent company renamed itself Superhuman — not the products… Continue reading on Medium »
The rebranding of a well-known company like Grammarly to Superhuman reflects significant strategic changes in brand identity that are relevant to industry professionals, though rebranding itself is a common practice.
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