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Collegium da Vinci Brand Identity by Uniforma
The refreshed brand identity for Collegium da Vinci, developed by Uniforma, emphasizes creativity, courage, and curiosity, aligning with the university's innovative educational approach. This strategic rebranding not only enhances the university's visual presence but also ensures a flexible and scalable system that can adapt to its evolving needs, making it more appealing to students and partners alike.
Abduzeedo: Collegium da Vinci Brand Identity by Uniforma jeff March 25, 2026 Collegium da Vinci brand identity by Uniforma uses bold contrast and a flexible visual system to capture creativity, courage, and curiosity for business. Collegium da Vinci is a forward-thinking business university in Poznan, Poland, built on a practical approach to education. Over the past decade, the school transformed and expanded well beyond the image shaped during its last rebranding. This growth created the need for a refreshed Collegium da Vinci brand identity capable of communicating its unique character to students, partners, and the business world.
Poznan-based Uniforma led the project, covering strategic consulting, brand design, and web design. The studio identified three pillars at the heart of the new identity: creativity, courage, and curiosity. These values drove every visual decision and shaped the language of the Collegium da Vinci brand identity. How Uniforma Built the Collegium da Vinci Brand Identity System Creativity is expressed through gallery-like expositions featuring students and their work, integrated into the brand image. Courage appears in high contrast, bold forms, and a simple yet dynamic color palette.
Curiosity comes through in showcases of workshops, experiments, and performances held at the university. Each pillar is concrete and visible in the Collegium da Vinci brand identity. The design system needed to handle a rich and constantly evolving portfolio. It structures the offer across diverse target audiences while keeping the Collegium da Vinci brand identity consistent. The resulting web platform is extensive: over 20 unique page templates, around 40 components, and more than 140 content modules for desktop and mobile. Uniforma balanced accessible content presentation with the bold visual character that defines Collegium da Vinci .
The result is a Collegium da Vinci brand identity that feels as brave and curious as the university itself. It is a rigorous, scalable system built for a school that keeps evolving. Uniforma delivered a digital space and a visual language that match the ambition of their client.
The rebranding of a university is significant for the education sector, though it follows established practices in brand identity development, making it moderately relevant for brand strategy professionals.