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Loos – The Forgotten Space
The article highlights the importance of often-overlooked spaces like restrooms in hospitality design, suggesting that they should be treated with the same care and creativity as more prominent areas. For brand strategy, this means that every aspect of a venue, including the 'forgotten spaces,' can significantly influence customer perception and experience, urging brands to consider holistic design approaches.
Design Week: In hospitality design, we obsess over the entrance, the bar, the lighting over the tables, and the theatre of the open kitchen. Yet one of the most humble, revealing spaces in any venue is frequently treated as an afterthought: the loos.
Step out of a beautifully designed dining room and down a poorly lit corridor […]
The article addresses a unique aspect of hospitality design that is often neglected, providing actionable insights for brand strategy professionals focused on enhancing customer experience.