74Signal
Score
F
Feed MeMarch 16, 2026

A Midtown Diner Mystery

The increasing integration of AI in the workplace, as demonstrated by Anthropic's findings, suggests that brands need to adapt their strategies to leverage AI as a collaborator rather than a replacement. This shift could influence how companies approach employee training, mentorship, and collaboration, ultimately impacting brand identity and workplace culture.

◎ EmergingstrategydigitalOuraAnthropicBeast Industries

Feed Me: A Midtown diner mystery. Plus Oura Rings at DealBook, and The Cut is hiring. Good morning everyone. Today’s letter includes: Anthropic’s published a study on how its own employees are using AI, The Cut is hiring a video host, and more New York City diners are closing. 📱 Have a story you think we should look into? Text the anonymous Feed Me Tip Line: ‪(646) 494-3916‬ If you turned the lights off in the DealBook conference yesterday, there still would’ve been a soft glow from the Oura Rings on the fingers of almost every attendee, hovering in the air like lighters at the world’s richest rock concert. I’d never seen so many in one place.

I’m so impressed by Andrew Ross Sorkin and his ability to navigate back to back conversations with Alex Karp (Karp’s body language during this conversation was wild), Jimmy Donaldson (Mr.Beast), and Erika Kirk. When Sorkin played a recent video of Jimmy’s called Hi Me In 10 Years, I was flooded with this familiar itching feeling of regret. Sure, this letter is an incredibly granular documentation of the last five years of my life. But I really wish I was someone who turned on my camcorder more and captured the mundane moments of the last few years.

I don’t know if you guys ever watch a documentary, or How I Built This-type video and wonder, Who was filming all of that? Today, Jimmy’s company, Beast Industries, is valued above $5 billion. I’m giving out complimentary 3-month subscriptions to 500 college students here. If you are not a college student, this is not for you (I’m only accepting people with college email addresses). If you know a college student who would appreciate a free subscription to Feed Me, forward this email to them. Feed Me University Anthropic published a study on how its own employees are using AI.Productivity is up.

Engineers say Claude is now involved in 60% of their work and gives them 50% productivity gains. Many said they view Claude as a “constant collaborator.”Workplace social dynamics are changing. The report says, “Claude is now the first stop for questions that used to go to colleagues—some report fewer mentorship and collaboration opportunities as a result.” One person said, “I like working with people and it’s sad that I ‘need’ them less now… More junior people don’t come to me with questions as often.” I think entry-level engineer jobs are cooked.

One person said, “I feel optimistic in the short term but in the long term I think AI will end up doing everything and make me and many others irrelevant.” Anthropic published a study on how its own employees are using AI. Productivity is up. Engineers say Claude is now involved in 60% of their work and gives them 50% productivity gains. Many said they view Claude as a “constant collaborator.” Productivity is up. Engineers say Claude is now involved in 60% of their work and gives them 50% productivity gains. Many said they view Claude as a “constant collaborator.” Workplace social dynamics are changing.

The report says, “Claude is now the first stop for questions that used to go to colleagues—some report fewer mentorship and collaboration opportunities as a result.” One person said, “I like working with people and it’s sad that I ‘need’ them less now… More junior people don’t come to me with questions as often.” Workplace social dynamics are changing.

Article truncated for readability. Read the full piece →

Intelligence PanelSignal score: 74 / 100
Primary Signal
Emerging
Building momentum — trajectory being tracked
Brand Impact
High
Impact score: 75/100 — broad strategic implications for brand positioning
Novelty
Moderate
Novelty: 60/100 — iterative development of an existing theme
Action Priority
Soon
Flag for the next strategic review cycle
Scoring Rationale

The article addresses the significant implications of AI integration in workplace strategies, which is highly relevant to brand strategy professionals looking to adapt to technological changes.

75
Impact
weight 35%
60
Novelty
weight 30%
85
Relevance
weight 35%
Brands Mentioned
OOuraAAnthropicBBeast IndustriesMMetaAAppleVVogue
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