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Alleima: Inside Kurppa Hosk’s Visual Identity
The article delves into the visual identity created for Alleima by the design agency Kurppa Hosk, highlighting the use of Molten Orange and Dark Steel Blue colors along with Alleima Neurial typography. It emphasizes the importance of good design in the heavy industry sector, which is often overlooked.
Abduzeedo: Explore the Alleima visual identity by Kurppa Hosk, pairing Molten Orange and Dark Steel Blue with Alleima Neurial typography for global steel. Heavy industry rarely gets good design. When Sandvik dec...
The article discusses a specific visual identity project for a company in the heavy industry sector, which is significant but not groundbreaking, and it offers insights that are relevant to brand strategy professionals.
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