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Nu-clear your skin
Juana's innovative approach to CBD-based skincare highlights the importance of integrating unique ingredients into brand strategy to differentiate in a competitive market. By leveraging the founder's extensive experience in brand strategy, Juana aims to establish a strong identity that resonates with consumers seeking wellness and natural solutions.
BP&O: Juana is a Dubai-based company creating CBD-based “bioactive” skincare, founded by Yann Moujawaz Martini, a French-born entrepreneur with Syrian roots and a background in brand strategy or – as he himself put it in an interview – “a decade designing multibillion-dollar wellness and medical tourism mega-projects for governments and Fortune 500s”, after which, he says, he “flipped the script” and The post Nu-clear your skin appeared first on BP&O - Branding, Packaging and Opinion .
The article discusses a unique approach to skincare branding with CBD, which is significant for the industry and offers actionable insights for brand strategy professionals.