You can now sit at Elizabeth Holmes’s desk

FastCompany: The tech world relishes a good founder story. These figures are often young college dropouts with minimalist wardrobes, obsessive behaviors, and eccentric (and often flat out bizarre) tendencies—perfect objects of fascination. But few sagas have captivated audiences quite as intensely as that of Theranos founder Elizabeth Holmes. The wide-eyed CEO promised a world of needleless blood tests, yet delivered little more than a persona consisting of Steve Jobs-inspired outfits and an unnaturally deep voice. She is now back in the spotlight. A highly anticipated Nathan Fielder documentary revisiting Holmes’s case hits theaters on Oct.

16, teasing an uncensored look at her inner world. Just ahead of the film’s release, a new website is aspiring to do the same, giving users a glimpse at the very space where the fraud happened: Holmes’s desk. [Screenshot: theranos.world ] Titled Theranos.World , the website transports users into Holmes’s glass-enclosed office within the Theranos headquarters. It simulates a view from behind her modern white desk, complete with motivational corporate posters like “a healthier world is within reach” and Theranos’s circular logo adorning the walls.

The project’s essence is similar to Jmail , which made thousands of Epstein emails available to read in a more user-friendly format. Theranos.World offers some of the same. But for the site’s designer, the software engineer Bo Lau, building an interactive platform is more about the love of the game: showcasing how technologies like AI can help anyone create highly detailed interactive worlds that would’ve taken months or years to build by hand. [Screenshot: theranos.world ] The desk is crammed with objects from Holmes’s tenure as a founder.

There’s a MacBook Air and an iPhone, an Edison machine (the device that was supposed to test blood), a stack of books including The Odyssey and Moby Dick , and branded company swag. Lau, who currently leads developer relations at AI document processing platform Extend, began the project with a social media post. [Screenshot: theranos.world ] “Would anyone be down if i hosted a private screening of the nathan fielder elizabeth holmes documentary in nyc,” she wrote on X . The post received almost 20,000 views, which led her to wonder if she could turn the idea into a work-related endeavor in order to expense it.

As the post gained more and more engagement, a member of the growth team at Extend encouraged her to make the idea a reality. “He slacked me and said, ‘You should totally actually do this,'” she tells Fast Company. She queried, “Do you think they’ll give me money to actually rent out a theater?” to which he replied with a simple “Of course.” With thousands of applicants, Lau managed to secure two venues in San Francisco and New York, screening the documentary a day before its release to the public. [Screenshot: theranos.world ] But she knew she could somehow connect the event to Extend beyond just the tech world’s interest in Holmes’ story.

She came up with the idea of recreating Holmes’s office with interactive elements developed using her AI company’s technology. Struggling to find many original photos of Holmes’s actual office, Lau relied on screengrabs from Hulu’s The Dropout , a show about the Theranos case, to inform the virtual office’s design. [Screenshot: theranos.world ] “It’s a Hulu show so I assumed they tried to make it as accurate as possible, so then I was just gonna take inspiration from that since it’s readily available,” she explains. She then listened to podcasts and articles to understand how Holmes behaved in the office.

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The article highlights an innovative use of technology in brand storytelling, which is significant for the industry, particularly in the context of a high-profile figure like Elizabeth Holmes.